Chick-fil-A FEI Review

I. COMPANY


Chick-fil-A Diversity Statement
"The Chick-fil-A culture and 66-year service tradition in our locally owned and operated restaurants is to treat every person with honor, dignity and respect—regardless of their beliefs, race, creed, sexual orientation or gender. We are a restaurant company focused on food, service and hospitality; our intent is to not engage in political or social debates. There are many diverse viewpoints and opinions among those associated with Chick-fil-A, including our independent Owner/Operators and their team members, Chick-fil-A corporate staff, suppliers and business partners. Chick-fil-A and the Cathy family, who own the company, value and respect all of these differences. " Read More...

Other Groups' Ratings

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II. FEI SCORECARD

TOTAL SCORE

76/100 points

Public Commitment to Faith Driven Consumers

28/30 points

Actions that demonstrate a public commitment to the Faith Driven Consumer community, including:
  • Demonstrate a proactive welcoming message communicating respect for and celebration of Faith Driven Consumers and employees – 5/5 points
Examples include, but are not limited to:
    • A specific message of welcome to FDCs, placement of FDC’s welcoming logo, etc.
    • A mission/core values statement demonstrating a company’s biblical foundation
  • Ongoing engagement of and outreach to the Faith Driven Consumer market segment – 8/10 points
Examples include, but are not limited to:
    • Targeted marketing and advertising campaigns at parity with any other communities you specifically segment and engage, faith-driven content, faith-driven media or event sponsorship, completion of FEI survey, etc.
    • Company culture/messaging demonstrating a biblical foundation
  • Use of the word “Christmas” in seasonal advertising – 5/5 points 
  • Philanthropic support of biblically orthodox faith-driven organization(s) or event(s) (e.g. financial, in-kind or pro bono support) – 5/5 points
  • Public support for legislative, regulatory, and/or judicial protections for religious liberty including freedom of speech, association and expression, or remain silent and neutral on these issues – 5/5 points

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Faith-Compatible Corporate Actions

25/30 points

Actions that demonstrate respect for biblically orthodox teachings on core issues of importance to Faith Driven Consumers, including:
  • Respect for or compatibility with a comprehensive pro-life view on abortion, embryonic stem cell research and euthanasia–either by supporting these positions publicly, financially or with in-kind resources equal, at minimum, to support given to alternative positions, or remaining silent and neutral on these issues – 5/10 points
  • Respect for or compatibility with biblical teaching on sexuality, gender, marriage and family–either by supporting these positions publicly, financially or with in-kind resources equal, at minimum, to support given alternative positions, or remaining silent and neutral on these issues – 10/10 points
  • Promote or support wholesome images in marketing and culture while refraining from the promotion or support of pornography, sexual immorality or the sexual exploitation of individuals, as viewed through a biblical lens – 10/10 points

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Equal Application of Equal Protections

16/20 points

Actions that create a safe harbor for religious freedom and practice in the marketplace and workplace, including:
  • A Non-Discrimination Policy or Equal Employment Opportunity statement that clearly enumerates religion as a protected category – 5/5 points
  • Offer an employer-sponsored Employee Resource Group for faith-driven employees, or a company culture demonstrating a biblical foundation – 10/10 points
  • An Equal Application of Equal Protection statement specifying that all enumerated groups are protected equally in practice with every other enumerated group – 1/5 points

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Corporate Competency in the Faith Driven Consumer Market Segment

7/20 points

Actions that demonstrate respect for, genuine welcome and celebration of Faith Driven Consumers as well as their biblically orthodox values and worldview, including:
  • Faith/religious identity and expression included in the corporate diversity position and practice – 5/5 points 
  • Targeted recruiting efforts for faith-driven employees/suppliers – 0/5 points
  • Faith-inclusive employee training, resources and accountability measures that include (10 points total):
    • Training for new hires that clearly articulates a Non-Discrimination Policy or Equal Employment Opportunity statement including religion/faith/religious expression and provides definitions or scenarios illustrating the policy – 1/2 points
    • Training for supervisors that includes religion/faith/religious expression and provides definitions or scenarios illustrating the policy – 1/2 points
    • Professional development covering topics of diversity that includes religion/faith/religious expression (e.g. skills-based or other leadership training including elements of faith-based diversity and/or cultural competency) – 0/2 points
    • Senior management/executive performance measures of their respective diversity and inclusion efforts that also include religion – 0/2 points
    • Religious self-identity included as an optional question on employee data or survey forms that include other demographic questions such as race, gender or sexual orientation – 0/2 points

Read More...

 

III. SHARE


IV. COMMENT


Showing 16 reactions

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  • My wife and will only shop be it at Christmas or at any other time of the year at stores that decorate, promote and celebrate the Christian Christmas holiday. I/we are not politically correct nor will we ever be. We are traditionalist and strongly believe in healthy family behavior and values and do not allow other liberals to influence our resolute posture pertaining to our faith. It’s what we/they (Puritans) left England and the tyranny of King George for America back in 1620. It’s the freedom of religion and that was the new world order then and that has not changed to anything different now.
  • Chick-fil-A is the most sincere Christian business I have ever had the pleasure of doing business with and if they only receive a 63 then your system is not a measure of true Christian businesses. Actually I read your FEI Scorecard and many of your points are NOT compatible, except with those companies that have compromised their faith with the world system, which God forbids. I find your ratings to be an utter waste of everyone’s time and effort.
  • I am shopping my faith this Christmas and participating in the #ChristmasBUYcott—directing my hard-earned dollars to brands that are more faith compatible than their competitors.
  • Thanks for standing up for the Lord! Merry Christmas!
  • My wife & I both love Chick-fil-A. We go there any time we find one down south! Just wish we had a Chick-fil-A where we live!
  • Thank you for your Corporate commitment to Christian Values. I will support your company with my shopping dollars this holiday season and throughout the calendar year.
  • Thank you for honoring our Faith during the Holidays!
  • We love and support Hobby Lobby, We love the bible based products and love that they stand firm to the one true bible
  • As a former employee, I saw no commitment to anything but profit. I in fact was scorned and mocked by fellow employees when I mentioned Christ. I would like that think that it was an aberration due to the specific franchise that I worked at, but the franchisee had been a corporate employee of the parent company. Really impacted my opinion of the organization for the worse. My view was that their values went out the window for pennies of profitability.
  • I saw a recent report where they are sponsoring a LGBT film festival? I do not find that to be Christian friendly.
  • Tom is right. There are multiple areas on this score sheet that do not reflect any sort of normal business practices for Christians in the corporate world. For example, a non-discriminatory policy enforced by a second non-discriminatory policy seems like overkill.
  • Glad you are “hard graders.” We need honesty, not pats on the back. Corporations exist for one thing: to make money. Even if the leadership has the best personal intentions, they will buckle to the demands of mammon, at least occasionally.

    You have made clear your criteria, and even “the best” don’t measure up.
  • If Chick-fil-A only gets 63 out of 100, there’s something wrong with your scoring system. These guys are a model for Christians in the marketplace.